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Discount Card Fundraisers are an All-Around Winning Deal
Discount cards are one of the best fundraisers. Why? They are an all around winner for your fundraising group, for buyers and for businesses.
Winning Deal for Your Fundraising Group
The discount card program has a high profit potential. Discount card companies vary but most offer anywhere from 50 to 90% profit. Most of the time the cards sell for $10, but some premium cards sell for $15 or $20. For example, at 90% profit if your group sells a card for $10 it keeps $9.
Discount cards are virtually hassle free for the seller. They easily fit into a pocket or purse - unlike other products that can be heavy, cumbersome or perishable. Since you collect money at the same time that the card is sold, you don't have to return to the customer again to deliver the product. So it's pretty quick and easy to sell them.
Winning Deal for Buyers
At just $10 these cards are very easy for most families to buy. Often you will find that people will buy at least two, one for themselves and one for their spouse or a friend. The cards also make great gifts.
The cards offer discounts at restaurants and retailers where they likely shop anyway. If not, it's a great way for them to try out new places and get a discount. Most merchants offer two for one deals, 10% off or something special like a free dessert with purchase of two meals. When your custom discount card has local merchants on them your supporters will find discounts that they may not be able to find elsewhere.
Winning Deal for Local Businesses
Local merchants benefit when they participate in the program by increased business. They will likely attract new customers because of the card. Since customers can use it once per month at each retailer they are likely to come back again and again.
Business owners and managers will find it easy to participate in the discount card program. It's an economical way to promote their products or services. Unlike other forms of advertising and promotion, the discount card programs cost nothing for the merchant to participate. They simply need to complete a form and then honor the cards when customers ask to use them. Finally, businesses are more likely to help your fundraising group this way, rather than just give a straight donation.
Conclusion
When a fundraiser is a winning deal for everyone involved it is more likely to be successful. The discount card is definitely one of those all around win-win-win fundraisers....
